With more people than ever working from home, demand for domestic cleaners is on the increase.
But rather than cleaners turning up to jobs covered head-to-toe in coronavirus-compliant PPE, apparently the most remarkable growth area right now is among naked cleaners.
New nude cleaning outfit Reading Naked Cleaners have just started offering the saucy service at £60 an hour.
Boss Adrian came up with the idea of launching a nude cleaning service after realising that no business-owners in his area had jumped onto the trend.
And now that now cleaners are allowed back in customers' properties, he's noticed that business is booming.
Adrian said: "A lot of our clients want to make sure their homes are completely spotless and free of germs.
"The pandemic has made everyone in the country think about cleanliness more than ever.
"And the service we provide allows them to keep their houses spick and span, but with a difference."
His company's cleaners operate from 9am to 9pm.
It's a discreet service, he stresses, with bills appearing on customers' bank statements as simply "cleaning."
Adrian insists that it is not a sexual service and customers are not allowed to touch or take photos of the young women on his team.
He is also looking for more staff to join his company's growing roster.
One naked cleaner, who gave her name as Anna, told Wales Online what the job is like.
"I think the only scary part was I didn't know who was going to open the door. Was I going to be safe?” she said.
"But it was actually fine and the client was really lovely. He kept asking if I felt comfortable and kept on making conversation, which was quite relaxing. So I felt quite comfortable soon after.
"It was in a flat. I did some hoovering and some dusting. Just really simple stuff, I cleaned their bathroom as well. It's a nice change after being stuck in a stuffy office all day."
She said says she generally does between three and four cleaning jobs a week, earning around £45 an hour for nude cleaning, as opposed to £23 an hour to clean with her clothes on.
"All the clients I've had are single men, who live by themselves,” Anna said.
“They're all different ages, from about their late twenties to fifties.”
"They're usually quite professional men."