Supermarket giants and retailers in England are changing their opening hours when lockdown ends next week.
It comes after Prime Minister Boris Johnson outlined his new rules for the tier-three system on Monday (November 23).
The move from shops will ensure Brits can get their Christmas shopping complete before the festivities begin.
And it will stop retailers from being so crammed to make it difficult to maintain social distancing during the coronavirus pandemic.
It is believed Marks and Spencer is opening its branches until midnight which will apply on December 21, 22 and 23.
While supermarket giant Aldi plans to keep stores open until 11pm from the same dates too.
Waitrose claims smaller stores will remain open until 11pm on December 21, 22 and 23, while larger branches will close at 10pm.
Meanwhile, Primark says it intends to operate longer when non-essential retailers are allowed to operate again.
A spokesperson said: "Associated British Foods Plc are calling for extended trading hours for Primark stores once they reopen."
And as for the M&S branches which won't stay open until midnight, these stores will operate until 10pm.
Sacha Berendji, M&S's Retail, operations and property director, explained the decision to change the retailer's opening hours.
She said: "We want our customers to be able to shop with confidence this Christmas, which means supporting social distancing in our stores and minimal queueing outside as the weather gets colder.
"To help with this, we'll be operating our longest ever opening hours just before Christmas.
"Along with the wider industry, we continue to ask for Sunday trading hours to be extended to help us increase our capacity to serve everyone safely this festive season."
Mr Johnson addressed the nation on Monday evening as pharmaceutical company Pfizer announced its Covid-19 vaccine candidate is more than 90% effective.
Following the announcement, the Prime Minister also confirmed that fans will be allowed at UK sporting events in December after the second lockdown ends in England on December 2.
A maximum of 4,000 spectators will be able to attend outdoor and indoor events in the lowest-risk areas when the restrictions come to an end next month.
But there will be no crowds allowed at venues in the highest-risk areas under the new Covid-19 restrictions.