Relegated Bournemouth plan to do everything possible to keep David Brooks - amid growing interest in their Wales playmaker.
Tottenham, Everton and West Ham are among those top-flight clubs keen to sign Brooks, 23 last month - but the Cherries are in no mood to let him go this summer.
Although their drop into the Championship means they have to clear out their highest earners to help balance the books, Brooks is the one they want to stay.
The Dorset club, who have accepted a £41.5million offer from Manchester City for Dutch defender Nathan Ake, are also prepared to do business over England striker Callum Wilson and ex-Liverpool forward Dominic Solanke.
But they believe ex-Sheffield United man Brooks is key to their chances of making a swift return to the Premier League - and someone to build a promotion-challenging team around.
Brooks cost only £11.5m two years ago and penned a new deal towards the end of his superb first season at the Vitality Stadium.
But having scored eight times in 33 appearances that campaign, a serious ankle injury in a pre-season friendly with Brentford this time last year stopped his rapid rise in its tracks.
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The ligament damage took seven months to repair and meant he was only available for the final few games of the Cherries’ doomed 2019-20 campaign.
Bournemouth are unlikely to listen to offers of less than £30m for Brooks, capped 12 times by Wales.
And they hope that price-tag will deter the likes of Spurs and Everton from entering the race in the current window.